Privacy Policy

SILICIUM LABORATORIES LLC ("Company," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website(s), purchase our products, or interact with our services, including SMS communications.

By accessing our website or providing your information, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

We may collect the following categories of personal information:

Information You Provide Directly

• Full name
• Email address
• Phone number (including mobile)
• Billing and shipping address
• Payment and credit card information
• Account credentials
• Order and transaction history
• Customer service inquiries and correspondence
• Survey or feedback responses

Information Collected Automatically

• IP address
• Browser type and version
• Operating system
• Device identifiers
• Pages visited, time spent, and clickstream data
• Referring URLs
• Geographic location (derived from IP)
• Cookies and similar tracking technologies (see Section 8)

Information from Third Parties

• Payment processors (transaction confirmations)
• Analytics providers (aggregated usage data)
• Advertising partners (campaign performance data)
• Social media platforms (if you interact with our social content)

2. How We Use Your Information

We use the information we collect for the following purposes:

• Order Fulfillment — Processing, shipping, and confirming purchases
• Customer Support — Responding to inquiries, troubleshooting, and resolving issues
• Communications — Sending transactional emails, order updates, and (with your consent) promotional messages via email and SMS
• Personalization — Tailoring product recommendations and content to your preferences
• Analytics & Improvement — Monitoring website performance, understanding usage patterns, and improving our products and services
• Security & Fraud Prevention — Detecting unauthorized access, protecting against fraudulent transactions, and maintaining site integrity
• Legal Compliance — Meeting applicable legal, regulatory, and tax obligations

3. SMS Messaging Program

3.1 Consent & Opt-In

By providing your mobile phone number and opting in to receive SMS communications from SILICIUM LABORATORIES LLC, you expressly consent to receive recurring text messages related to:

• Promotional offers, discounts, and marketing campaigns
• New product launches and announcements
• Order confirmations, shipping updates, and delivery notifications
• Customer service and account-related communications

3.2 Message Frequency & Rates

• Message frequency varies depending on your interactions, preferences, and active promotions
• Message and data rates may apply depending on your mobile carrier and plan. SILICIUM LABORATORIES LLC is not responsible for any charge imposed by your carrier

3.3 Opt-Out

You may opt out of SMS communications at any time by:

• Replying STOP to any message you receive from us
• Contacting us at the information provided in Section 12

After opting out, you will receive a one-time confirmation message. No further messages will be sent unless you re-subscribe.

3.4 Help

For assistance, reply HELP to any SMS message or contact our support team (see Section 12).

3.5 SMS Data Sharing

No mobile information, SMS opt-in data, or consent will be shared with third parties, affiliates, or non-affiliates for marketing or promotional purposes.

Text messaging originator opt-in data and consent will not be shared with any third parties or affiliates. This information is used solely by Silicium Laboratories, LLC (LIVING SILICA®) to operate our mobile messaging program.

Information sharing with subcontractors who provide support services strictly on our behalf — such as our SMS platform and messaging delivery providers (for example, HubSpot and Twilio) — is limited to what is necessary to carry out and deliver the SMS communications you have requested. These service providers are contractually prohibited from using your information for any other purpose, including their own marketing.

4. Legal Basis for Processing

We process your personal information based on the following
legal grounds:

• Consent — Where you have given explicit consent (e.g., SMS opt-in, marketing emails)
• Contractual Necessity — Where processing is required to fulfill a purchase or service agreement
• Legitimate Interest — Where processing is necessary for our business operations (e.g., fraud prevention, analytics), provided it does not override your rights
• Legal Obligation — Where processing is required to comply with applicable laws or regulations

5. Sharing & Disclosure of Information

We do not sell your personal information. We may share your data with the following categories of third parties strictly as
needed:

• Service Providers — Payment processors, shipping carriers, email/SMS delivery platforms, hosting providers, and analytics services that operate on our behalf
• Aggregators & Messaging Providers — Solely for the purpose of delivering SMS services (see Section 3.5)
• Legal Authorities — When required by law, subpoena, court order, or to protect our legal rights
• Business Transfers — In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction
• With Your Consent — In any other case where you have explicitly authorized us to share your data

We require all third-party service providers to maintain confidentiality and use your information only for the purposes for which it was shared.

6. Data Retention

We retain your personal information only for as long as
necessary to fulfill the purposes described in this policy, including:

• Transaction records — Retained as required by applicable tax and accounting laws
• Account data — Retained for the duration of your account and a reasonable period thereafter
• SMS consent records — Retained for a minimum of four (4) years for TCPA compliance purposes
• Marketing data — Retained until you opt out or request deletion

When personal information is no longer needed, we securely delete or anonymize it.

7. Data Protection & Security

Wherever your personal information is held within SILICIUM
LABORATORIES LLC or on its behalf, we take reasonable and appropriate measures
to protect it from unauthorized access, disclosure, alteration, or destruction.

All sensitive information — including your name, address,
and credit card number — is encrypted using industry-standard secure server
technologies (SSL/TLS) for maximum security.

We implement technical and organizational safeguards
including:

• Encrypted data transmission and storage
• Access controls and authentication protocols
• Regular security assessments and monitoring
• Employee training on data protection practices

For site security purposes and to ensure that this service remains available to all users, SILICIUM LABORATORIES LLC web servers employ industry-standard methods to monitor network traffic to identify unauthorized attempts to upload or change information or otherwise cause damage.

No method of electronic transmission or storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

8. Cookies & Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to:

• Remember your preferences and shopping cart
• Analyze site traffic and user behavior
• Deliver relevant advertisements
• Improve website functionality and performance

Types of cookies we use:

Cookie Types & Purpose

Essential: Required for site functionality (cart, checkout, login)

Analytics: Help us understand how visitors interact with our site

Marketing: Used to deliver relevant ads and track campaign performance

Preference: Remember your settings and choice. You can control or disable cookies through your browser settings. Disabling certain cookies may affect website functionality.

9. Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal information:

For All Users

• Access — Request a copy of the personal data we hold about you
• Correction — Request correction of inaccurate or incomplete data
• Deletion — Request deletion of your personal data (subject to legal retention requirements)
• Opt-Out — Unsubscribe from marketing communications (email or SMS) at any time
• Withdraw Consent — Withdraw previously given consent at any time

Additional Rights Under CCPA/CPRA (California Residents)

• Right to Know — What personal information is collected, used, shared, or sold
• Right to Delete — Request deletion of personal information
• Right to Opt-Out of Sale/Sharing — We do not sell your personal information; however, you may submit a request at any time
• Right to Non-Discrimination — You will not be penalized for exercising your privacy rights
• Authorized Agent — You may designate an authorized agent to submit requests on your behalf

Additional Rights Under GDPR (EU/EEA Residents)

• Right to Portability — Receive your data in a structured, machine-readable format
• Right to Restrict Processing — Request limitation of processing in certain circumstances
• Right to Object — Object to processing based on legitimate interest
• Right to Lodge a Complaint — File a complaint with your local data protection authority

To exercise any of these rights, contact us using the information in Section 12.

10. Children's Privacy

Our website and services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child without parental consent, we will take steps to delete that information promptly.

11. Strictly Prohibited Activities

Unauthorized attempts to upload information or change information on SILICIUM LABORATORIES LLC servers are strictly prohibited and may be punishable by law, including under the Computer Fraud and Abuse Act of 1986 and the National Information Infrastructure Protection Act.

In the specific context of security monitoring, there is no expectation of privacy. However, only in the case of actual law enforcement investigations will we attempt to identify individual users or their usage habits.

12. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or need assistance with SMS communications, please reach out through our contact page:

SILICIUM LABORATORIES LLC Contact Us

Our phone number and mailing address are also available on that page.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. Any changes will be posted on this page with an updated "Last
Updated" date. We encourage you to review this policy periodically. Continued use of our services after changes are posted constitutes acceptance of the updated policy.